Last updated: September 10, 2026
WhenYouUnderstand (“WhenYouUnderstand,” “we,” “us,” or “our”) is operated by Anatolie, based in Dublin, Ireland. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit whenyouunderstand.com (the “Site”), take our self-assessment, subscribe to our content, or purchase a course or coaching service from us.
By using the Site, you agree to the collection and use of information in accordance with this policy.
Section 1 — Who We Are
WhenYouUnderstand is a coaching and educational brand providing courses, workshops, and content on negotiation, leadership communication, and personal growth, operated by Anatolie as an individual based in Dublin, Ireland.
For any privacy-related questions, you can contact us at the email address listed in Section 12 below.
Section 2 — Information We Collect
We collect the following categories of information:
Information you give us directly
• Name and email address, when you subscribe to our list, complete the self-assessment quiz, download a free resource, book a call, or purchase a course
• Payment and billing details, when you purchase a course or service (processed by our third-party payment processor — see Section 5; we do not store full card numbers ourselves)
• Any information you submit through contact forms, coaching intake forms, or direct correspondence with us
Information collected automatically
• Usage data such as pages visited, time spent on the Site, referring pages, and general device/browser information, collected via cookies and similar technologies and through our website platform’s built-in analytics
• Approximate location derived from IP address
Information from third parties
• If you interact with us via social media (for example, commenting on a video or sending a message on Instagram or YouTube), we may receive information such as your username and message content in order to respond to you
Section 3 — How We Use Your Information
We use the information we collect to:
• Deliver the content, self-assessment results, courses, or services you request
• Process payments and manage your purchases and access to paid content
• Send you emails you have opted into, including free teachings, course updates, and promotional content (you can unsubscribe at any time)
• Respond to enquiries, coaching applications, and customer support requests
• Improve the Site, our content, and our offerings
• Comply with legal and tax obligations
We do not sell your personal information to third parties.
Section 4 — Legal Basis for Processing (EU/EEA Visitors)
Where the General Data Protection Regulation (GDPR) applies, we rely on the following legal bases to process your data:
• Consent — for email marketing, cookies that are not strictly necessary, and the self-assessment lead capture
• Contract — to process a course purchase or provide a service you have requested
• Legitimate interest — for basic Site analytics and security
• Legal obligation — for tax, accounting, and record-keeping requirements
You may withdraw consent at any time (for example, by unsubscribing from emails), without affecting the lawfulness of processing carried out before withdrawal.
Section 5 — Third-Party Service Providers
We use trusted third-party providers to operate the Site and deliver our services, which may process your data on our behalf, including:
• Squarespace — our website hosting platform, and, where used, payment processing for course purchases
• Email marketing and automation platforms (e.g. Mailchimp, ConvertKit, or similar) — to manage our mailing list and send opted-in communications
• Automation tools (e.g. Zapier, Make, ManyChat) — to route form submissions, lead-magnet deliveries, and comment-triggered messages
• YouTube, Instagram, LinkedIn, and other social platforms — where you engage with our content directly on those platforms, subject to their own privacy policies
Each of these providers has its own privacy practices, and we encourage you to review them. We only work with providers who take appropriate measures to protect your data.
Section 6 — Cookies
The Site uses cookies and similar tracking technologies to operate correctly, remember your preferences, and understand how visitors use the Site. You can control or disable cookies through your browser settings; doing so may affect some Site functionality. Where required, we will ask for your consent to non-essential cookies via a cookie banner.
Section 7 — Data Retention
We retain personal information for as long as necessary to provide our services, maintain business records for legal and tax purposes, and fulfil the purposes described in this policy. Email subscribers are kept on our list until they unsubscribe or we delete inactive contacts as part of routine list maintenance.
Section 8 — Your Rights
If the GDPR applies to you, you have the right to:
• Access the personal data we hold about you
• Correct inaccurate data
• Request deletion of your data (“right to be forgotten”)
• Restrict or object to certain processing
• Request a copy of your data in a portable format
• Withdraw consent at any time
• Lodge a complaint with a supervisory authority — in Ireland, the Data Protection Commission (dataprotection.ie)
To exercise any of these rights, contact us using the details in Section 12.
Section 9 — Data Security & International Transfers
We take reasonable technical and organisational measures to protect your personal information. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security. Where our service providers process data outside the EEA, we rely on their compliance mechanisms (such as Standard Contractual Clauses) to ensure your data remains protected.
Section 10 — Children’s Privacy
The Site and our services are intended for adults. We do not knowingly collect personal information from children under 16. If you believe a child has provided us with personal information, please contact us and we will delete it.
Section 11 — Changes to This Policy
We may update this Privacy Policy from time to time. The “Last updated” date at the top of this page reflects the most recent changes. Continued use of the Site after changes are posted constitutes acceptance of the revised policy.
Section 12 — Contact Us
If you have any questions about this Privacy Policy or how we handle your data, contact us at:
WhenYouUnderstand
Operated by Anatolie Barba
Dublin, Ireland
Email: anatolie@whenyouunderstand.com
Everything changes. When You Understand.